Jens Widerberg, born in Northern Sweden, has a deep passion for creating unique products that are innovative and functional from the inside out. Since 1997, he has run Formverket, a Swedish design company specializing in industrial design, construction, and production. Jens’s trademark is a minimalistic yet functional Scandinavian design—sustainable for both the eye and the environment—and his creations are found under his own brand as well as with other major brands, such as IKEA. When not with his family, Jens is either renovating a 1930s water facility into his home, lecturing on creativity, or managing Borgen, an activity center for corporate events.